For this week's Keep Reinventing segment, brought to you by HP, we take a look at how one start-up is helping people better understand how the workforce can become more efficient. StrongArm Technologies Founder and CEO Sean Petterson explains how his company is leveraging data to improve efficiency. Petterson says when launching this company, he was focused on human augmentation, and how it can use technology to improve how human beings work. But Petterson says StrongArm Technologies is now shifting gears to leverage data so they can make the workplace more efficient. This data provides a risk profile of individuals, and tracks movement in real time. As a result, the technology can prevent some injuries before they happen. StrongArm Technologies has raised $5 Million in funding to date.

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Kraft Heinz undoes blockbuster merger after a decade of falling sales
Kraft Heinz is splitting into two companies a decade after they joined in a massive merger that created one of the biggest food companies on the planet. One of the companies will include brands such as Heinz, Philadelphia cream cheese and Kraft Mac & Cheese. The other will include brands like Oscar Mayer, Kraft Singles and Lunchables. When the company formed in 2015 it wanted to capitalize on its massive scale, but shifting tastes complicated those plans, with households seeking to introduce healthier options at the table. Kraft Heinz's net revenue has fallen every year since 2020.
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