As Netflix, Disney, and Apple duke it out for streaming supremacy, another platform is quietly amassing its own powerful stable of original content. Sony Pictures Television Network Chief Digital Officer and Crackle GM Eric Berger joins Cheddar to discuss standing out in the very crowded content landscape. Unlike many of its competitors, Crackle uses a free ad-supported model instead of a subscription plan.
Berger explains what Crackle calls its "connectors" demographic. The company's target audience consists of the intersection between gamers and streaming audiences. He says he greenlights content based on what will resonate most with those viewers.
The streaming world might be in store for quite the shakeup if Disney moves ahead with its planned content platform. Berger says it's too soon to tell what kind of effect the Disney/Fox deal will have on the streaming landscape. He says that any added attention and discussion surrounding digital programming is a good thing for the industry.
Food inflation affects eating and shopping. Students still get bulk deals, but are people trading down? Debate on price gouging and retailer control persists.
Arc'teryx CEO Stuart Haselden gives an exclusive look inside the outdoor sportswear brand's new NYC flagship store and introduces new MO/GO wearable hiking tech
The US Open kicks off in NYC, and USTA Chairman Dr. Brian Hainline discusses tennis’s growth, Djokovic's worries about pickleball, and the sport's future.
Hero Bread's viral low-carb, keto-friendly croissant, backed by celebrity investors like Tom Brady and Kevin Durant, is revolutionizing healthy eating.
Fed Chair Jerome Powell's Jackson Hole speech on Friday is expected to align with market expectations of upcoming rate cuts, likely beginning in September.