What One Music Exec Learned From Kanye About Developing Brands
Al Branch, chief marketing officer at Blueprint Group, told Cheddar that artists are either songs, artists, or brands. He says that it's important for artists to become a brand.
For full interview [click here](https://cheddar.com/videos/al-branch-creates-marketing-strategies-for-hip-hop-artists).
Sarah Jessica Parker is more than just an Emmy winner, she’s now bringing her star power to a wine shelf near you with an award winning Sauvignon Blanc.
The National Retail Federation reports Americans are expected to spend $20.1 billion on Father’s Day gifts this year. Yes, funny cards are still accepted.
