As Ad Agency Wars Heat Up, This Expert Pinpoints the Winning Strategy

Lou Paskalis, a media executive from Bank of America, joined Cheddar to discuss the tectonic shifts taking place in the media industry, as it's been a tough year for media companies. Paskalis says the massive shift in the media landscape is taking place because the consumer is in more control than ever before. To stay relevant, advertising agencies need to invest in relationships when competing for attention, he says.

More In Business

The Compliance Revolution: Closing the Risk Blind Spots with a 360-Degree Strategy

Goutam Nadella, Chief Product Officer at Smarsh, discusses the 360-degree view of risk in the context of compliance.

Big Business This Week: Building “deep tech” that matters

Maybe it’s not high-tech that’s the answer to improving the world, maybe it’s actually… “deep tech.”

The underdiscussed pure profit enterprise of movie rereleases

With rereleases being pure profit, why aren’t studios always doing them?

Why Consumers Are Hitting “Cancel”: Inside the Subscription Fatigue Era

Bank of America economist David Tinsley explains why streaming costs have consumers hitting cancel faster than play.

What September’s Inflation Numbers Really Mean: Insights From S&P Global

Chris Williamson, Chief Business Economist at S&P Global, breaks down September’s CPI print and inflation trends, explaining what it means for markets.

Beyond Binge-Watching: Curiosity Stream’s Vision for Intelligent Entertainment

Curiosity Stream CEO Clint Stinchcomb discusses how educational streaming and innovation are driving strong growth and audience engagement.

Using A.I. to Manage Risk on Wall Street

Patrick Palomo, Principal Solutions Architect at Smarsh, talks about working with Wall Street to deploy A.I. that helps predict and manage risk.

Big Business This Week: Will more health insurance costs hit business?

At the core of the ongoing government shutdown is a fight over the decision to end subsidies that let some 12 million Americans get health coverage.

Are theme parks determining Disney and Universal’s film slates?

Why would you make a third “Tron” movie? Unless of course you'd spent billions of dollars on a theme park ride and needed to promote it?

Starbucks Introduces AI Barista: A Glimpse Into the Future of Coffee Service

Starbucks’ AI barista aims to speed service and improve experience. Nick Lichtenberg, Fortune Business Editor, explains its impact on workers and customers.

Load More