The Players' Tribune is giving a platform to athletes, so they could tell their stories, and give fans a look into their personal lives.
With over 2,000 pro athletes already contributing, the sports media company is catching on quickly. Peter Gorenstein sat down with Jaymee Messler, co-founder and president at The Players' Tribune at the WPP Stream event to discuss the company's plans to disrupt the sports media landscape.
The Players' Tribune is giving athletes the chance to connect with their audience beyond the box score. One of the media platform's high-profile documentaries dives into the life of NBA star Isaiah Thomas and highlights the ups and downs of his wild year in the league. The "Book of Isaiah" shares how he dealt with tragedy and how he felt being blindsided by a trade.
The Players' Tribune is also trying to reimagine the traditional sports press conference. It will be debuting a new 30 minute Twitter show with live athletes holding a Q&A. On top of the new show, Messler also says that having Derek Jeter as a co-founder and board member has helped the company grow.
Vanity Fair's Hive + Between Bells. We’re joined by the crew at Vanity Fair's Hive to discuss Kushner, Cook, and Cohn. Between Bells celebrates International Women's Day with Cosmopolitan. Madame Noire, and more.
You don't hear sports and mental health mentioned together often, but that's changing, thanks to a new essay from NBA All-Star Kevin Love. Chat Sports' James Yoder joins Cheddar to discuss how the revelations might change the way we talk about sports.
Athleisure is a competitive industry dominated by giants such as Nike, Lululemon, and Under Armour, but Rhone is betting that it can keep up. Nate Checketts, CEO & Co-Founder of Rhone, a line of men's activewear, was with us to share the company's plan to be a winner in the space.
Pizza Hut is resurrecting its Pie Tops sneakers to celebrate March Madness. Chief Marketing Officer Zipporah Allen joins Cheddar to discuss the kicks' new-and-improved features.
For years, online gaming has been a boys' club. Now women like Emmalee Garrido and Carolyn Noquez are trying to change that.
Emmalee Garrido and Carolyn Noquez have had to work hard to achieve their status as professional gamers, juggling full-time jobs and staying physically healthy for competition.
Val Ackerman, commissioner of the Big East Conference, discusses the Big East Tournament's return to Madison Square Garden. The tournament is in its 36th year at MSG.
Commissioner Val Ackerman told Cheddar that, while she doesn't support pay-for-play for college athletes, top prospects should be allowed to go pro right after high school.
President Trump doubles down on tariffs, saying a trade war doesn't hurt us. Blackberry is suing Facebook. Amazon Prime's former Vice President is heading to Airbnb. Plus, we take a look at the business of marijuana on Cheddar's Cannabiz.
This Changes Things: Advice for the executives and leaders of tomorrow, brought to you by American Express OPEN. On Between Bells: The Bachelor finale and big changes at ESPN. With Popular Science, Us Weekly, and more.
