Luca Biondolillo, Chief Communications Officer at MSC Cruises, discusses the company's long-term investment plan that seeks to make the company the number 3 cruise line in the world by 2026. Luca discusses the launch of MSC's "Seaside Class" ships, and the recent announcement of two new "Seaside EVO" ships, which will be among the biggest in the world. We talk about the focus on ship technology, and whether it's an effort to bring in millennials. Luca adds that while MSC is attracting a rising number of millennial consumers, the company focus is on families and couples.

Share:
More In Business
Tesla sales jump after months of boycotts
Tesla reported a surprise increase in sales in the third quarter as the electric car maker likely benefited from a rush by consumers to take advantage of a $7,500 credit before it expired on Sept. 30. The company reported Thursday that sales in the three months through September rose 7% compared to the same period a year ago. The gain follows two quarters of steep declines as people turned off by CEO Elon Musk’s foray into right-wing politics avoided buying his company’s cars and even protested at some dealerships. Sales rose to 497,099 vehicles, compared with 462,890 in the same period last year.
Load More