Almost a decade after getting her start on YouTube, and nearly 4 million followers later, beauty influencer Kandee Johnson reflects on how much the platform has changed.
“When I first started, people were still going there to watch cats water skiing,” she told Cheddar. “It wasn’t what it is now.”
Thirteen years since its inception, YouTube boasts more than 1 billion users and 1 billion hours of content watched daily.
And the site has become a life-changing, but competitive, platform for those who can find the right mix of content to build a following.
And it’s not as easy as it used to be to find what resonates.
Johnson jokes that back in the day, viewers would watch “her turn into Edward Scissorhands or something.”
But now, “you don’t know what is going to work. You don’t know what YouTube likes, what is working right now.”
For the full interview, [click here](https://cheddar.com/videos/youtube-beauty-superstar-judges-new-makeup-competition-show).
Chef Danielle Sepsy offers tips for a fun holiday cookie swap, plus a few cookie ideas.
Actor Chad Michael Murray, of "One Tree Hill" and "Cinderella Story," dishes about his latest project "Sullivan's Crossing."
Have you ever wondered how much it would cost to fix all of the damage done to the house in 'Home Alone?'
With only a few days until Christmas, people are still scrambling to buy gifts for friends and family. Claudia Lombana, consumer and shopping expert, joined Cheddar News to provide tips on how to budget for those gifts.
With the festivities in full gear, Cheddar News checked out some of the best holiday bars in New York City.
Huntley is this year's winner on 'The Voice.'
FX's hit series 'What We Do in the Shadows' is coming to an end.
Disney+ released the series 'Percy Jackson and the Olympians' a day earlier than expected.
There's a new action series in the works at Amazon Prime video and it's set to star Hannah Waddingham and Octavia Spencer.
Beyonce was named Grindr's Mother of the Year for 2023.
