How MassRoots is Growing a Social Community Around Cannabis
Social media platform MassRoots is growing a social community around Cannabis. The company's CEO Isaac Dietrich explains how it is leveraging technology to address this growing market of consumers.
The app enables users to rate and review strains of marijuana, and find them at local dispensaries explains Dietrich. He says the app has both Instagram and Facebook-like features, but specializes in the specific community around recreational marijuana. To date MassRoots have more than one million registered users on its app.
"We are developing products and features specifically for Cannabis consumers that larger social networks like Facebook or Twitter wouldn't spend time and resources on to develop for such a small portion of their user base," said Dietrich. He says he hopes the app helps consumers to make educated cannabis purchasing decisions through community-driven reviews.
Nestlé has dismissed its CEO Laurent Freixe after an investigation into an undisclosed relationship with a direct subordinate. The company announced on Monday that the dismissal was effective immediately. An investigation found that Freixe violated Nestlé’s code of conduct. He had been CEO for a year. Philipp Navratil, a longtime Nestlé executive, will replace him. Chairman Paul Bulcke stated that the decision was necessary to uphold the company’s values and governance. Navratil began his career with Nestlé in 2001 and has held various roles, including CEO of Nestlé's Nespresso division since 2024.
Kraft Heinz is splitting into two companies a decade after they joined in a massive merger that created one of the biggest food companies on the planet. One of the companies will include brands such as Heinz, Philadelphia cream cheese and Kraft Mac & Cheese. The other will include brands like Oscar Mayer, Kraft Singles and Lunchables. When the company formed in 2015 it wanted to capitalize on its massive scale, but shifting tastes complicated those plans, with households seeking to introduce healthier options at the table. Kraft Heinz's net revenue has fallen every year since 2020.
About 780,000 pressure washers sold at retailers like Home Depot are being recalled across the U.S. and Canada, due to a projectile hazard that has resulted in fractures and other injuries among some consumers.