The DNA of four former presidents is set to be blasted off into the cosmos as the ultimate memorial.
Celestis, a leading company in space burials, is taking the helm on the project to honor George Washington, Dwight D. Eisenhower, John F. Kennedy, and Ronald Reagan sending their genetic information to space aboard its Enterprise Flight.
Some of pop culture's favorite space travelers from Star Trek are also to be honored: Gene Roddenberry, Majel Barrett Rodenberry, Nichelle Nichols, and more. The 2001: A Space Odyssey VFX master Douglas Trumbull's remains will also be making the trip.
"Beyond establishing the first human outpost in deep space, the answers are rooted in possible discovery and off-world genetic and data storage," the company wrote in a blog post.
The rocket is expected to carry the collected DNA to deep space — about 93 million miles to 186 million miles away from Earth, and the company said part of their goal for the launch of the remains is to expand the presence of humanity throughout the cosmos.
"The overarching goal of Celestis is to assist human expansion throughout the solar system. By adding the DNA of these American icons to Enterprise, we establish a precursor for future human missions, and add to the historical record of human exploration of deep space," said Charles M. Chafer, co-founder and CEO of Celestis.
Osier founder Cheree Ashley spent a decade building recovery programs & now she's channeling that mission into skincare with Selling Sunset's Sandra Vergara.
Genesis just committed to 22 new vehicles by 2030. The brand's COO joins us live to break down their luxury takeover, NY Auto Show reveals, and what's next.
Super League is redefining brand advertising, inside Roblox and Minecraft, reaching 300M gamers with results traditional ads can't touch. Here's how they do it.
As OpenAI and Anthropic eye public markets, Mizuho analyst Lloyd Walmsley tells us which AI giant has the stronger case for investors and what to watch next.
Hershey's VP of Marketing Dan Mohnshine reveals the brand's newest products, the story behind Dirty Soda Twizzlers, and how an iconic brand stays relevant.
Lavu CEO Saleem Khatri joins to explain how AI-powered POS systems are changing how major franchises like KFC take orders, cut costs, and serve customers faster
BillionToOne's Jen Hoskovec breaks down the Unity test, the latest in prenatal genetic screening, and what it means for those born with genetic conditions.