As Netflix, Disney, and Apple duke it out for streaming supremacy, another platform is quietly amassing its own powerful stable of original content. Sony Pictures Television Network Chief Digital Officer and Crackle GM Eric Berger joins Cheddar to discuss standing out in the very crowded content landscape. Unlike many of its competitors, Crackle uses a free ad-supported model instead of a subscription plan.
Berger explains what Crackle calls its "connectors" demographic. The company's target audience consists of the intersection between gamers and streaming audiences. He says he greenlights content based on what will resonate most with those viewers.
The streaming world might be in store for quite the shakeup if Disney moves ahead with its planned content platform. Berger says it's too soon to tell what kind of effect the Disney/Fox deal will have on the streaming landscape. He says that any added attention and discussion surrounding digital programming is a good thing for the industry.
Julie Bowen joins anchor Dave Briggs to discuss the What's App ad with a few Modern Family reunions, her most recent spooky role, Xiidra, and Happy Gilmore 2.
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CEO of Century 21 Real Estate, Mike Miedler, joins Cheddar to discuss the future of real estate in states that were affected by Hurricanes Helene & Milton.
Dylan Douglas, host of 'Young American with Dylan Douglas,' joins Cheddar to reveal how Gen Z is feeling about the election and what issues matter most to them.