Nick Rellas, co-founder and CEO of Drizly, reveals some interesting statistics about alcohol consumption during the Super Bowl. Drizly is an alcohol e-commerce platform.
Rellas says during Super Bowl week there's a 45% increase in domestic light beer purchases. More than half of drinkers prefer local craft beers over major brands.
While Drizly is not currently profitable, Rellas explains he expects to be within the next year. He says consumers are just beginning to realize that ordering alcohol online is an option. Drizly has seen 15% growth each week for the last 48 months.
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You found the perfect holiday gift online. You ordered it. A notification arrived on your phone, showing the package had arrived. But when you open your doors, the parcel is nowhere to be found.
