Why Nike is Sweetening its Deal with University of Oregon
The University of Oregon's deal with Nike could become even sweeter. The program could reportedly get more than $88 Million in cash, apparel, and shoes over an 11-year contract. StockX CEO Josh Luber explains what this means for the athletic retailer, and college athletics.
Luber says this potential deal between University of Oregon and Nike is not that major in the bigger picture of college athletics. But when looking at the downstream impact on retail, it means Nike will continue to make interesting gear that gets sold at both the retail and resale level.
Luber also shares the hottest sneakers on the resale market this week. The Yeezy 350 Boost Beluga 2.0 dropped on November 25, and now the sneakers are reselling at nearly double its retail price. Compared to other Yeezy's, this product has more supply.
You don’t have to be an Olympic-level athlete to wear On’s shoes or apparel, but the company will use the 2024 games to continue growing its footprint.
Companies are making money, the economy is cooling down, and a rate cut or two possible by the fall? It might be time to break out the cautious optimism.
Fed Chair Jerome Powell reported that rates would likely remain elevated due to sticky inflation. Zillow breaks down how this could impact the housing market.
Amanda Chin, SVP of Marketing for the Golden State Warriors, stops by Cheddar to debut Valkyries name and logo and talks why women sports is good for business.
