The digital advertising landscape is evolving as marketers compete for consumers' attention. Omnivirt is a 360-degree VR advertising platform for brands and publishers looking to gain an edge. The company's CEO and COO, Brad Phaisan and Michael Rucker, joined us to chat about virtual reality's full potential for advertisers.
We are in the early stages of VR technology, and some doubt whether it'll ever live up to high expectations. Phaisan compares the skepticism towards VR today to the way people viewed smartphones in the 1990s. The former Google software engineer is confident VR could end up being just as big.
The advertising space is extremely cluttered, and marketers are looking for ways to jump off the page, says Rucker. Omnivirt's 360 VR ads are offering advertisers and publishers the chance to do just that. When asked about Snap's place in virtual reality advertising, Rucker adds that he sees the social media platform as complementary to the solutions offered by Omnivirt.
Washington Mystics forward Aerial Powers spoke to Cheddar about championing women in the world of video games and esports.
Easily track health stats like hydration and body composition through this smart strap and accompanying app.
Fort Collins, Colorado Mayor Wade Troxell, a member of the FAA drone advisory committee, spoke with Cheddar about how the recently implemented rules will affect the use of drones going forward.
The highly-rated bundle includes 220 lessons designed by Certified Ableton Instructor J. Allen for a proper education on one of the industry’s most important tools.
Jeremy King, senior vice president of engineering at Pinterest, joined Cheddar to talk about the augmented reality tools the social media platform is utilizing to improve e-commerce experiences for users.
Following Virgin Orbit's successful launch of satellites using its novel air launch system, CEO Dan Hart spoke with Cheddar about the future of space travel using this method.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Imagine going two whole years without any spam calls or texts. Now imagine paying only $49.99 for that guarantee.
Telehealth company Hims & Hers is making its stock market debut after completing a merger with special purpose acquisition vehicle Oaktree Acquisition Corp.
One of Apple's fan favorites, the camera, battery life and other advanced features help the iPhone 11 Pro hold its own when compared to the newer models on the market.
