Venmo Rival Zelle Enlists "Hamilton" Star for Ad Campaign
Venmo rival Zelle shakes traditional advertising up by enlisting Hamilton star Daveed Diggs for its latest ad campaign. They've teamed up with the actor to launch the TV commercials on the biggest stages, including the NFL playoffs. Daveed Diggs joined us on Cheddar to share why he thought the payments company chose him as an ambassador for the brand.
Diggs said his project with Zelle was a rare opportunity for an artists because the company gave him so much creative control over the advertisement. While the process was collaborative, he explains that he had a lot of say in the writing of the lyrics for the raps used in the ads. The Hamilton star expresses that he thinks Zelle is intentionally trying to make sure people know the app is for everyone.
We also discussed the next big projects in Diggs' pipeline. He said he has a film that he has been writing for the last decade going to the Sundance Film Festival. When asked whether he'd return to broadway, Diggs said he would like to continue performing in theater, but broadway is not particularly important to him.
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Disney content has gone dark on YouTube TV, leaving subscribers of the Google-owned live streaming platform without access to major networks like ESPN and ABC. That’s because the companies have failed to reach a new licensing deal to keep Disney channels on YouTube TV. Depending on how long it lasts, the dispute could particularly impact coverage of U.S. college football matchups over the weekend — on top of other news and entertainment disruptions that have already arrived. In the meantime, YouTube TV subscribers who want to watch Disney channels could have little choice other than turning to the company’s own platforms, which come with their own price tags.
President Donald Trump said he has decided to lower his combined tariff rates on imports of Chinese goods to 47% after talks with Chinese leader Xi Jinping on curbing fentanyl trafficking.
Universal Music Group and AI platform Udio have settled a copyright lawsuit and will collaborate on a new music creation and streaming platform. The companies announced on Wednesday that they reached a compensatory legal settlement and new licensing agreements. These agreements aim to provide more revenue opportunities for Universal's artists and songwriters. The rise of AI song generation tools like Udio has disrupted the music streaming industry, leading to accusations from record labels. This deal marks the first since Universal and others sued Udio and Suno last year. Financial terms of the settlement weren't disclosed.
