This week Twitter rolled out a new feature called "Threads." This button makes it easier for users to create tweetstorms on the social platform. Symplegades Founder and CMO Ian Gertler explains how Twitter is introducing new ways to engage with its platform.
Gertler says the people who are already crafting tweetstorms now, will probably find this tool easier to use on the platform. This feature comes on the heel of Twitter doubling word count for tweets. Gertler says a lot is to be determined on how these strategies increase engagement.
People use "tweetstorms" for both positive and negative messages on the platform. As a long-time Twitter user, Gertler says the downside could be a lot of work with no benefit.
A new mobile app has launched just in time for Valentine's Day. Our.Love bills itself as an A.I.-powered, gamified, relationship wellness app for couples. The app is set in what the company calls the Coupleverse, a virtual world where each couple can build a virtual relationship home as they also build their real-world relationship. Founder and CEO Tal Zlotnitsky joined Cheddar to discuss how the app works. "The concept behind Our.Love is to give people the opportunity to understand where they stand in their relationship through very simple metrics that we provide within the app that will help them in real-time, see where they stand, see where their partner is, and be able to get closer together," he said.
Alyson Wilson, VP of Brand Innovation at Alo Yoga, joins Cheddar News to discuss the yoga apparel company entering the metaverse and teaming up with Spring Studios for New York Fashion Week.
Sēkr, a mobile app that aims to improve and digitize the outdoor travel experience, announced this week that it raised a $2.25 million seed round. In the Sēkr app, users can get access to more than 50,000 campsites throughout the U.S. including the nation's largest database of free campsites. The company is saying it is on a mission to make every step of the planning experience for outdoor travel easier, safer, and more social. Breanne Acio, co-founder and CEO of Sēkr, and Jess Shisler, co-founder and COO, joined Cheddar News' Closing Bell to discuss.
Valentine's day is right around the corner and love is in the air....or right at your fingertips if you're on dating apps. Lox Club is the dating app that 'kind of hates dating apps.' If you're burnt out from awkward, cringe-worthy, and superficial dating app encounters, it might be time to join Lox Club. Austin Kevitch, CEO and co-founder of Lox Club, joins Cheddar News to discuss.
Elon Musk announced that he expects Starship to reach orbit in 2022. The SpaceX CEO delivered updates about the largest space vehicle to be constructed from its Texas facility. Jim Cantrell, CEO and co-founder at Phantom Space, joined Cheddar News to talk about the future of Starship. "I've always done wrong by betting against Elon," he said. "The one thing that I find very curious is it launches 100 metric tons into space, and last year, in the entire year, we launched 750. So, you know, with about seven launches, he could launch every satellite on Earth."
