This week Twitter rolled out a new feature called "Threads." This button makes it easier for users to create tweetstorms on the social platform. Symplegades Founder and CMO Ian Gertler explains how Twitter is introducing new ways to engage with its platform.
Gertler says the people who are already crafting tweetstorms now, will probably find this tool easier to use on the platform. This feature comes on the heel of Twitter doubling word count for tweets. Gertler says a lot is to be determined on how these strategies increase engagement.
People use "tweetstorms" for both positive and negative messages on the platform. As a long-time Twitter user, Gertler says the downside could be a lot of work with no benefit.
Laurin Hahn, co-founder and CEO, and Torsten Keidel, CFO, both of German-based Sono Motors, joined Cheddar News to discuss the electric vehicle that the company is developing.
A representative of Baracoda Daily Healthtech demonstrates the Baracoda mirror technology, which gives the user feedback on how to brush their teeth, during the Consumer Electronics Show (CES) in Las Vegas, Nevada, on January 5, 2023. (
British officials and space scientists said Tuesday they were disappointed but not deterred after the first attempt to launch satellites into orbit from the U.K. ended in failure.
German carmaker Volkswagen said it delivered 4.56 million vehicles in 2022. This is down 6.8% from the year before, as a "strained supply situation" led to a backlog of orders.
