This week Twitter rolled out a new feature called "Threads." This button makes it easier for users to create tweetstorms on the social platform. Symplegades Founder and CMO Ian Gertler explains how Twitter is introducing new ways to engage with its platform.
Gertler says the people who are already crafting tweetstorms now, will probably find this tool easier to use on the platform. This feature comes on the heel of Twitter doubling word count for tweets. Gertler says a lot is to be determined on how these strategies increase engagement.
People use "tweetstorms" for both positive and negative messages on the platform. As a long-time Twitter user, Gertler says the downside could be a lot of work with no benefit.
A U.S. general says Russia has operationally lost the war in Ukraine, a court says federal workers are not owed COVID-19 hazard pay, and Microsoft officially shuts down Internet Explorer. Here is everything you Need2Know for Wednesday, February 15, 2023.
Microsoft "permanently disabled" Internet Explorer on Valentine's Day, shutting down a web browser that for a long time has stood in the shadow of Google's Chrome and Apple's Safari.
The Biden administration on Wednesday announced a new program under the Bipartisan Infrastructure Law that aims to expand the infrastructure needed to keep electric vehicles charged.