The Start-Up That Wants You to Ditch Your Gym Membership

Do you wish you could just pay for the gym on the days you use it instead of investing in a year-long or month-long membership? POPiN is a startup that enables users to pay for the gym only when they use it. Dalton Han is the Co-founder and CEO of POPiN. The platform launched this past summer and partners with local gyms to bring in more consumers. Han says 70% of their consumers are millennials. That population has bought into the sharing economy the most. Han does not view Soul Cycle as a competitor, he views the company as a future potential partner. He is looking to expand the reach of POPiN and the opportunities it provides.

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