Paul Wiltshire, CEO & Founder of Songtradr, is an award-winning record producer and songwriter with over 25 years of experience. He's produced or composed over 15 million units, including twelve number one albums and singles. He joins This Changes Things to talk about how he launched his business and the challenges he overcame to get to where he is today. Wiltshire talks about the tough mix of development, beta testing and capital raising when launching Soundtradr in 2014. And when it comes to making decisions for the company, Wiltshire advises other CEOs to use a balance of research, staff input, and your own intuition. Ask yourself why you are making the decision, and what the motivating factor is. If you do not feel right about a decision, wait. Plus, what should you do as a business owner if you have some naysayers? Wiltshire explains that when someone says you're crazy and what you are planning to do is impossible, then you might be on to something. Entrepreneurs have to ignore the negative and remain focused on their vision.

Share:
More In Business
Tech Check: Apple Introduces New 'Mixed Reality' Headset
Apple on Monday unveiled a long-rumored headset that will place its users between the virtual and real world, while also testing the technology trendsetter's ability to popularize new-fangled devices after others failed to capture the public's imagination.
Stretching Your Dollar: How Decluttering Can Help Your Wallet
A new poll shows that nearly half of Americans want a minimalist lifestyle and 41% cited financial reasons for doing so. Joshua Becker, founder and editor of Becoming Minimalist, joined Cheddar News to discuss the financial and psychological benefits of removing the physical possessions not needed.
Load More