Graham and Max Fortgang, the co-founders of MatchaBar, discuss the rise of matcha green tea and why their brand is specifically connecting with so many, including their latest investor, rap superstar Drake.
We dig into the versatility of matcha, with Graham noting how many ways you can have it served - hot or cold - and the different flavors that can be added. He digs into the long history of the drink, dating back to the days of the monks. The Fortgangs consider their matcha to be "ceremonial grade," referencing the way that it is prepared.
Each bottle, available online or in Whole Foods, costs $3.39. They note the low price as something that is reflective of their motto that matcha should be "approachable" and "for the people."
Sean Klitzner, showrunner and co-creator of Beast Games, previews the Feb. 25 finale packed with bigger stunts, wild twists, and the highest stakes yet.
Bob Sallmann, CFO of McGraw Hill, breaks down the quarter’s standout performance, digital expansion, and how AI tools are driving education innovation.
Daniel Desrochers, International Trade Reporter at POLITICO, joins us to break down the ruling, the billions at stake, and what it means for consumers.
