The wait is over for Taylor Swift fans. Tickets for T-Swift's "Reputation" stadium tour are officially on sale, and Ticketmaster is helping her fight the fraud bots. Together, the pair created an exclusive program called "Taylor Swift Tix". Amy Howe, COO at Ticketmaster joined us to discuss how it not only helps the company and the artist, but also the fans.
One problem plaguing the ticket industry is scalpers and fraudulent bots. The goal of the exclusive program is to ensure tickets get directly into the hands of fans. Ticketmaster issued a warning about unofficial sellers who offer to sell tickets before they even have them.
Howe also touched on Ticketmaster's collaboration with the NFL. With the NFL playoffs around the corner, Ticketmaster is working to make sure fans get access to tickets using its 100% Verified Tickets platform, which ensures the ticket is real. The deal also marks a transition to the first fully digital ticketing system in sports.
Cheddar Climate is highlighting the automotive industry and the steps its leaders are taking to reduce carbon emissions.
Jesse Ortega, executive chief engineer, about Chevy's electric SUV offering and its ambitions for expanding its brand in combatting climate change.
Nadine Philipp, head of sustainability at BMW, spoke with Cheddar about the luxury car brand's deal with Emirates Global Aluminum.
Beachbody is hitting the public markets in a three-way deal that values the fitness and nutrition business at $2.9 billion.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Bumble, known for letting female users make the first move, opened on the Nasdaq at $76 per share on Thursday afternoon.
Cheddar explains the Lightbulb Moment when Hedy Lamarr, the international movie star, formulated the basis for the wireless networking tech the world uses today.
Marc Randolph, co-founder and former CEO of Netflix, thinks there's only one other challenger to the streaming pioneer among other services like Disney Plus, Amazon Prime, and more.
Wellness 4 Humanity is testing out COVID-19 related vending machines. Items include tests kits and PPE. Cheddar's Chloe Aiello reports.
The Google-owned company received accreditation for brand safety from the Media Rating Council, a non-profit organization created in the 1960s to help self-regulate the media industries.
