Wild Mantle is a new, small fashion brand that has taken the outerwear world by storm. The brand is known for their unique hoods which exist as standalone head and neck gear. The hoods are warm and according to fans, feel like a hug for your head.
Avi Loren Fox is the founder and entrepreneur behind Wild Mantle. She joins Cheddar to explain how her company has overcome the obstacles of the fashion industry to break in as a small brand. Fox says that persistence, strong funding, and encouraging supporters are key to success.
Fox initially created a hood for herself and knew she had a good fashion idea when all of her friends kept asking about the hood and wanting to try it on. Now, Fox is looking to expand her brand heading into 2018.
Stocks rose at the opening bell as the market awaits updates on inflation data while earnings kick off this week for the second quarter. The Federal Reserve is also slated to meet later this month as investors anxiously await its decision on rates.
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The railroad industry has sued to block a new minimum crew-size requirement that Ohio imposed after a fiery train derailment in East Palestine in February.
The company that owned a submersible that imploded on its way to explore the wreck of the Titanic, killing all five onboard, said Thursday it has suspended operations.