Sprint just launched a new partnership with Hulu, offering the streaming service to its Unlimited subscribers. Doug Garland, Sprint's VP of Innovation and Partnerships, joins Cheddar to reveal why the relationship makes sense for both parties. He says he thinks the telecom company can play a meaningful role in helping consumers find premium content.
As for why Sprint chose Hulu as its content partner, Garland singles out the streamer's ability to let viewers watch "last-night's TV, tonight." The VP notes the major increase in how often smartphone users watch content on their mobile devices. Garland adds that the introduction of 5G technology will drastically expand the capabilities of on-the-go streaming.
Finally, we consider whether Sprint would ever get into producing its own content. While he says he "never says never," Garland says the company excels as a network builder, and does not have the personnel to fully invest in original content at this stage. While the carrier might not be getting into original content production, Garland does credit Sprint's strength in content-based marketing.
Catching you up on what you need to know on April 13, 2022, with President Biden referring to the Russian invasion of Ukraine as a genocide, a suspect has been identified in the Brooklyn subway shooting that injured 23 people, New York’s lieutenant governor has resigned due to bribery allegations, and more.
Elon Musk’s huge Twitter investment took a new twist Tuesday with the filing of a lawsuit alleging that the colorful billionaire illegally delayed disclosing his big stake in the social media company so he could buy more shares at lower prices.
Meta has taken down thousands of fake accounts after Russian-backed hackers broke into Facebook accounts of Ukrainian military officials and posted videos calling on the Ukrainian army to surrender. Robert Kolasky, senior vice president for critical infrastructure at Exiger, joins Cheddar News to discuss.
McLaren displayed its all-electric, off-roading racing vehicle, the Odyssey, in from of the New York Stock Exchange on Tuesday. Zak Brown, CEO of McLaren Racing, joined Cheddar News to discuss bringing the heavy-duty vehicle to a new racing series with an emphasis on sustainability — and even gender equity with a male and female team of two drivers required. "This is McLaren's first-ever Odyssey, which is an EV. Looks like an SUV — but not really much of an SUV — that we raced five times around the world in various locations where climate has impacted the world," he said.
According to Mark Zuckerberg, a select number of creators in Meta's Horizon Worlds will now have the option to sell virtual assets and experiences they create to other players for a profit.