Social Media Trends To Watch For In Business In 2018
Social media is well-established as an important tool for businesses, but it can be hard to keep up with the latest and greatest online. We've put together a list of some of the top social media trends to look out for in 2018.
First off, watch out for more augmented reality. We expect platforms like Instagram and Snapchat to incorporate the technology more into their offerings as the year goes on.
Speaking of Instagram and Snapchat, another trend that will likely shape social media in 2018 is Instagram's growing edge over Snapchat. As users move in droves to Instagram, expect advertising dollars to do the same.
Crunch Fitness President Chequan Lewis talks how gyms are adapting to GLP‑1 weight‑loss drugs, integrating AI-powered workouts and embracing new fitness trends.
Adam Greenblatt, BetMGM CEO, shares insights on football betting forecasts, the booming sports wagering industry, and the game‑changing enhancements to the app.
Kellie Romack, Chief Digital Innovation Officer at ServiceNow, reveals the company’s latest announcement and how it’s shaping the future of work and tech.
Raina Moskowitz, CEO of The Knot Worldwide, unpacks the 2025 Global Wedding Report, from Gen Z trends to how Taylor Swift's wedding could reshape the industry.