*By Kristen Lee*
Snap Inc. is hoping the addition of two big execs from Amazon and The Huffington Post can revive the company's mojo.
Jeremi Gorman, previously head of international sales at Amazon, joins the Snap ($SNAP) team as chief business officer and Jared Grusd, formerly the CEO of The Huffington Post, is the new chief strategy officer. The two executives will split a role formerly held by Imran Khan, who announced his resignation in September.
Cheddar's Alex Heath [reported Wednesday](https://www.cheddar.com/videos/snap-employees-eye-exist-as-stock-sinks) that morale is suffering at the once-red-hot social media network, which has struggled due to a botched redesign and drop in stock price. In an internal, anonymous survey obtained by Cheddar, 40 percent of Snap's roughly 3,000-person workforce said they were looking to leave the company.
Heath said the new hires may help restore some investor confidence, particularly in the case of Snap's lackluster ad business.
"The hiring of the former Amazon ($AMZN) ad executive is notable because Amazon's ad business has really been on fire lately," Heath said.
Heath added, however, that it remains to be seen how Gorman will adjust to Snap's business model, which is different from that of Amazon, and whether Grusd shifts the social network's original content strategy.
Snap reports quarterly earnings on Thursday.
Alberto Perlman, CEO of Zumba, shares what users can find on its new app, the demand for in-person fitness classes, and the secret to remaining a go-to exercise brand for decades.
Jamie Meyers, Senior Securities Analyst from Laffer Tengler Investments, discusses why he believes the rally will widen to small cap stocks and how the latest economic data is impacting his strategy.
From Nvidia to Microsoft, Gil Luria, D.A. Davidson senior research analyst, breaks down the Magnificent Seven, plus whether the Vision Pro can move the needle for Apple.
Suzy Batiz, founder and CEO of ~Pourri, discusses creating Poo-Pourri, building out multiple businesses, and why she believes any problem can be overcome.
Fresh off his unanimous appointment as interim CEO, Dax Dasilva shares his strategy for Lightspeed and why growth and profitability are his biggest focus.
Eddie Ghabour, co-founder and owner of KEY Advisors Wealth Management, explains why he’s investing in India, what could happen if inflation rises again, and the long-term ‘debt bubble’ looming.
