*By Jacqueline Corba*
Salesforce has saved a seat at its executive meetings for Einstein, an artificial intelligence-powered robot developed by the cloud computing company.
"The fact that we are using our own products to really drive our forecasting, it's pretty amazing," said Bob Stutz, CEO of Salesforce's Marketing Cloud. "It is really great to have that tool that you can use every single day to run your business."
Salesforce's chief executive, Marc Benioff, has been an outspoken proponent of the company's use of A.I., and said that Einstein has [been at every weekly senior staff meeting](http://fortune.com/2018/01/25/salesforce-benioff-einstein-davos-ai/) for the last year.
Stutz said Einstein pulls his weight on a team that has grown its quarterly revenue by 41 percent year over year.
"We are on an incredible tear right now," Stutz said in an interview with Cheddar. "It's really helping customers connect with their consumers across sales, marketing, service ー it's a real growth driver for us nowadays."
For the full interview, [click here](https://cheddar.com/videos/inside-salesforce-marketing-cloud-growth).
Amazon is launching 'Storefronts' as a portal on its massive e-commerce platform to highlight what it calls small- and medium-sized American businesses.
Holly Rutt, the founder of Little Flower Soap Co., is featured in Amazon's first ad campaign to promote the venture. She said she expects to be introduced to an entirely new customer base via the Storefronts portal. Many of the small businesses that Amazon already killed off, though, will not get the same opportunity.
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Digital audio advertising is one area where Google and Facebook don't dominate, thus providing streaming players like Pandora an opportunity to carve out a market with the listener data they own, CEO Roger Lynch said.
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Cheddar anchor Nora Ali analyzes Jet.com's relaunch featuring a new localized strategy for New York, three-hour grocery delivery, Nike partnership, and Siri integration.
If you had any lingering doubts that eSports had gone mainstream, they would have been erased when the North American League of Legends Summer Split took over the Oracle Arena ー home to the defending NBA champion Golden State Warriors. Cheddar was there for the last stop before the World Championships in South Korea next month.
Apple casts a long shadow, and that's never more apparent than after a new product launch. John Vinh, equity research analyst at KeyBanc, ticked off the companies that, as part of Apple's supply chain, stand to benefit from the latest iPhone launch.
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At its annual event in Cupertino, Calif., Apple announced three new iPhones and a new Apple Watch Series 4. With new features such as bigger screens and an EKG monitor on the watch, Apple hopes to reach audiences that may have not bought into the last edition of its products.
At Apple's annual keynote event Wednesday, the tech giant unveiled three new iPhone models as well as a redesigned Apple Watch.
