The Players' Tribune is giving a platform to athletes, so they could tell their stories, and give fans a look into their personal lives.
With over 2,000 pro athletes already contributing, the sports media company is catching on quickly. Peter Gorenstein sat down with Jaymee Messler, co-founder and president at The Players' Tribune at the WPP Stream event to discuss the company's plans to disrupt the sports media landscape.
The Players' Tribune is giving athletes the chance to connect with their audience beyond the box score. One of the media platform's high-profile documentaries dives into the life of NBA star Isaiah Thomas and highlights the ups and downs of his wild year in the league. The "Book of Isaiah" shares how he dealt with tragedy and how he felt being blindsided by a trade.
The Players' Tribune is also trying to reimagine the traditional sports press conference. It will be debuting a new 30 minute Twitter show with live athletes holding a Q&A. On top of the new show, Messler also says that having Derek Jeter as a co-founder and board member has helped the company grow.
What did John Kelly know and when did he know it? Plus, the Olympic gold medal-winning snowboarder sparking controversy. A preview of the Daytona 500, and Happy Valentine's Day! With FanSided, The Root, Moët & Chandon, and Zimbio.
Police in Florida respond to a deadly high school shooting in Parkland. Congressman Joe Kennedy talks about bringing the Democratic message to millennial voters, and President Trump's Infrastructure plan.
Darrell "Bubba" Wallace Jr. says his two favorite platforms are Twitter and Instagram. Ahead of this weekend's 60th running of Daytona 500, he shares what he does the morning of a race.
Models Georgia Gibbs and Chase Carter talk about what it's like to be swimsuit models and inspire a new generation. The magazine's annual swimsuit issue features women with an "In Her Own Words" message.
Cheddar's Patrick Jones interviews NASCAR driver Darrell 'Bubba' Wallace Jr. live from the Daytona International Speedway in Daytona, Florida. The 60th running of the Daytona 500 is on Sunday.
Team USA is dominating the snowboarding field, winning gold at the first four events. Shaun White is the latest, but his big win is stirring up controversy.
NASCAR is set to rev its engines for the 60th running of the Daytona 500. Driver Aric Almirola joins Cheddar from the Daytona International Speedway to reveal how he prepares for the big race.
The racecar driver joined Cheddar ahead of this weekend's Daytona 500. He says he invests so he can preserve the winnings he's been lucky enough to earn, because he doesn't want to up like some lottery winners and professional athletes who go broke.
It was a thrilling finish for American snowboarder Shaun White. The athlete made history Tuesday night by becoming the first snowboarder to win three Olympic gold medals. USA Today sports reporter A.J. Perez weighs in on the significance of this moment.
Transgender athlete Chris Mosier says that times have changed, and there's less at risk for LGBT athletes to be their authentic selves when they compete.
