*By Michael Teich*
Want to use crypto to buy deodorant online, don't sweat it.
Schmidt's Naturals is giving consumers the option to use Bitcoin for online purchases on its [website](https://schmidtsnaturals.com/).
Schmidt's is the only Unilever brand to accept cryptocurrency as a method of payment. Unilever said it acquired the deodorant brand in 2017 to extend its reach to "new customers who prefer natural options."
A stick of Schmidts Naturals in scents like bergamot and lime, cedar wood and juniper, and lavender and sage cost about $9, or 0.0011 Bitcoin.
Michael Cammarata, a co-founder and the chief executive of Schmidt's Naturals, told Cheddar that consumers who are interested in natural products are some of the same people who are into Bitcoin.
Cammarata said his company listens to customers' demands, “whether it’s a scent or a payment method."
The new Bitcoin payment option has shown promise, Cammarata said. Between 5 and 10 percent of direct sales on Schmidt's online platform were made in Bitcoin since it began accepting the cryptocurrency on May 14.
For the full interview, [click here](https://cheddar.com/videos/consumers-can-use-bitcoin-to-pay-for-this-deodorant).
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Tesla delivered nearly 185,000 electric vehicles in the first quarter despite a shortage of computer chips that has hit the global auto industry.
With President Biden unveiling a $2.9 trillion infrastructure plan, the old gas tax formula may not be able to serve as a matching revenue source, especially with the consistent drumbeat of growing the electric vehicle market.
Shyam Gidumal, WeWork president and COO of the Americas, talked about the latest partnership with a city to help guide more businesses back into shared workspaces.
Microsoft won a nearly $22 billion contract to supply U.S. Army combat troops with its virtual reality headsets.
Andrew Williamson, vice president of global government affairs and economic adviser for Huawei, spoke to Cheddar about the Chinese telecom company's lack of communication with President Biden regarding ongoing trade tensions with the U.S.
The four civilian SpaceX crewmembers joined Cheddar to talk about the historic flight to take place this September.
Michael Colglazier, Virgin Galactic CEO, spoke to Cheddar about the latest shiny space vehicle from the company and the future of commercial space travel.
Cheddar's Baker Machado and Azia Celestino break down video gaming from the console wars to the gamification of job recruiting.
What happens inside a warehouse in Bessemer, Alabama could have major implications not just for the country’s second-largest employer but the labor movement at large.
