CES is just a few short weeks away, and while the tech industry gets ready to show off its most cutting edge innovations, Olya Ischukova is getting ready to put her most tech-savvy models to work there. Ischukova is the CEO of Models in Tech, a talent staffing agency where models are more than just pretty faces.
Models in Tech sends attractive, intelligent "brand ambassadors" to tech events in 10 cities. Ischukova works with 250 contractors to staff tech events where they can set up and demo technology, answer question about the product, and even develop leads for sales teams. Potential models must either have a college degree or be enrolled in college.
Ischukova also responds to a recent Bloomberg article about Silicon Valley companies reportedly hiring models to attend company parties. "I think it's really sad that they hire models to entertain the guests," she says. She explains that her company focuses on business conferences and marketing activations--not parties--which is what sets it apart.
A driverless ride-hailing car in China hit a pedestrian, but people on social media are taking the carmaker’s side in an AI vs. humans debate.
The Federal Reserve faces a cooling job market as well as persistently high prices, Chair Jerome Powell said in a possible sign of looming rate cuts.
America’s oldest flour company, King Arthur Baking Co., saw a six-fold increase in demand during the pandemic, and baking interest continues to rise.
The surgeon general has said there's a loneliness epidemic in America. For many people, that includes a lack of friendships at work. But there's hope!
The housing market shows few signs of busting out of its three-year funk after a disappointing spring season and amid a gloomy outlook for the summer and f
The entertainment giant Paramount will merge with Skydance, closing out a decades-long run by the Redstone family in Hollywood and injecting cash.
For 30 years Ira Galtman’s job has been to document how American Express went from an express stagecoach company in New York in 1850, to what it is today.
Air travel got more miserable last year, if the number of consumer complaints filed with the U.S. government is any measure.
U.S. ticked toward more records Friday after a highly anticipated report on the job market bolstered Wall Street’s hopes for interest rate cuts.
New tech—from Toyota, Nissan and others—could replace lithium-ion in EVs, ushering in an era of safe, fast-charging batteries and 700-mile ranges.
