CES is just a few short weeks away, and while the tech industry gets ready to show off its most cutting edge innovations, Olya Ischukova is getting ready to put her most tech-savvy models to work there. Ischukova is the CEO of Models in Tech, a talent staffing agency where models are more than just pretty faces.
Models in Tech sends attractive, intelligent "brand ambassadors" to tech events in 10 cities. Ischukova works with 250 contractors to staff tech events where they can set up and demo technology, answer question about the product, and even develop leads for sales teams. Potential models must either have a college degree or be enrolled in college.
Ischukova also responds to a recent Bloomberg article about Silicon Valley companies reportedly hiring models to attend company parties. "I think it's really sad that they hire models to entertain the guests," she says. She explains that her company focuses on business conferences and marketing activations--not parties--which is what sets it apart.
U.S. sports betting is booming as NFL and college football fuel massive activity. BetMGM CEO Adam Greenblatt breaks down trends, growth, and what’s next.
President Donald Trump says a deal struck by Netflix last week to buy Warner Bros. Discovery “could be a problem” because of the size of the combined market share. The Republican president says he will be involved in the decision about whether federal regulators should approve the deal. Trump commented Sunday when he was asked about the deal as he walked the red carpet at the Kennedy Center Honors. The $72 billion deal would bring together two of the biggest players in television and film and potentially reshape the entertainment industry.
Disney's changes to a program for disabled visitors are facing challenges in federal court and through a shareholder proposal. The Disability Access Service program, which allows disabled visitors to skip long lines, was overhauled last year. Disney now mostly limits the program to those with developmental disabilities like autism who have difficulty waiting in lines. The changes have sparked criticism from some disability advocates. A shareholder proposal submitted by disability advocates calls for an independent review of Disney's disability policies. Disney plans to block this proposal, claiming it's misleading. It's the latest struggle by Disney to accommodate disabled visitors while stopping past abuses by some theme park guests.
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