*By Max Godnick*
Hollywood is having its best summer at the box office in years, flipping the script after nearly being pushed to the brink in 2017.
Last year was the lowest-grossing summer since 2006, sparking a slew of [headlines](http://www.latimes.com/business/hollywood/la-fi-ct-movie-projector-summer-meltdown-20170830-story.html) mourning the demise of the movie theater. The year was marked by some notable bombs including "Baywatch," "The Mummy," and the latest "Pirates of the Caribbean" installment.
But it's the success of this year's "Incredibles 2," "Avengers: Infinity War," and "Deadpool 2" that make all that hand-wringing for naught.
"Everybody was tolling the death knell for the cinema experience," said Paul Dergarabedian, senior analyst at ComScore, in an interview with Cheddar on Friday. "It shows you what a difference a year makes."
According to ComScore's reporting through July 11th, this year's summer box office is up nearly 13% over 2017. While it's unlikely that Hollywood will surpass its record-breaking summer of 2013, when "Iron Man 3" led the season to a $4.75 billion take, Dergarabedian says it's likely to be the strongest of the last few years. That's largely to the credit of the string of commercially and critically successful superhero movie premieres.
And it might stay that way for years to come.
"There's no sign of superhero fatigue at all," Dergarabedian said.
Caped and costumed vigilantes aren't the only ones helping Hollywood dig itself out of last summer's hole. Documentaries are emerging as one of the season's most surprising saviors.
"Documentaries are killing it right now," Dergarabedian said, pointing to the $25 million in ticket sales generated by the unscripted movies "RBG" and "Won't You Be My Neighbor," which the analyst described as "no small thing."
The season has also seen studios break boundaries of inclusion and diversity. "Black Panther" set the tone in February, becoming the ninth-highest-grossing movie and the most successful one from a black director and with a black lead. Now, "Ant-Man and The Wasp" is the first Marvel movie to use a female character's name in the title. Brie Larson will star as "Captain Marvel" next year, and Cate Shortland will become the studio's first solo female director when she helms the standalone "Black Widow" movie.
"I think we're going to look back and say this was a turning point where there is no limit on who could lead a superhero movie," Dergarabedian said.
For the full segment, [click here.](https://cheddar.com/videos/how-hollywood-saved-itself-from-a-summer-box-office-disaster)
E-commerce platform for construction and building materials RenoRun has raised $142 million in a Series B round, which the company says is the fourth largest Series B round in Canadian history. RenoRun’s platform offers same-day delivery of construction materials to job sites in Canada and the United States. The company aims to revolutionize the construction industry by maximizing productivity and efficiency. RenoRun co-founder and CEO Eamonn O’Rourke joins Cheddar News' Closing Bell to discuss.
Like so many other cities, Miami experienced a tourism boom over the summer after vaccines were distributed. But, the Omicron variant has thrown the travel industry for a loop. David Whitaker, president and CEO of the Greater Miami Convention and Visitors Bureau, joined Cheddar to discuss the city as a tourist destination, and how it has handled headwinds from the pandemic.
Rockstar Energy, a subsidiary of Pepsico, unveiled its new beverage brand, Rockstar Unplugged, changing up the energy drink formula with hemp seed oil as an ingredient. PepsiCo Energy CMO Fabiola Torres joined Cheddar News to talk about how the product promotes “good vibes” and allows consumers to unwind and discuss partnering with "MTV Unplugged" for a concert series. "We couldn't find a better partnership that MTV," she said. "MTV Unplugged has been such an iconic proposition … and we believe that we're the right partners because the insight of our proposition for Rockstar Unplugged comes from music.
Eight months after the National Football League announced $1 million in research into cannabinoids, the NFL-NFLPA Joint Pain Management Committee has awarded the funding to two teams of medical researchers at the University of California San Diego and the University of Regina. The NFL says the studies will investigate the effects of cannabinoids on pain management and neuroprotection from concussion in elite football players, respectively. Cheddar correspondent Chloe Ailello spoke with Jeff Miller, the executive vice president of communications, public affairs, and policy for the NFL, about the studies, as well as the recent lawsuit filed against the NFL by former Miami Dolphins head coach Brian Flores. "Maybe we can learn things from other alternative pain approaches that are going to benefit our player population and then sports medicine as a whole," Miller said.
Mayor Ras Baraka of Newark, NJ and Ayana Morris, co-director of the documentary 'Why Is We Americans?,' join Cheddar News to discuss the new documentary highlighting the impact of the Baraka family.
Former New York City mayor and lawyer to Donald Trump Rudy Giuliani made his singing debut on a taping of Fox’s The Masked Singer. However, Ken Jeong and Robin Thicke, two judges on the competition show, reportedly left in protest when Giuliani was unmasked upon being eliminated.
All Hands celebrates Black History Month by highlighting achievements in inclusivity and paying homage to those who have fought for equal rights. Rep. Maxine Waters (D-CA) joins Cheddar News to discuss voter suppression; Damali Peterman, CEO of Breakthrough ADR, elaborates on the biggest barriers for Black professionals; Andre Perry, senior fellow of Brookings Institution, dives into student loans and the racial wealth divide; and lastly, BET CEO Scott Mills discusses the company's initiatives for 2022.
Hinge users who have children can opt-in to a $100 stipend up to $25,000 for childcare. Logan Ury, the director of relationship science for the online dating platform, noted the issue as an obstacle for single parents who want to go out on dates. "We have heard that singles with children have a hard time going on dates for one of the reasons being that it's just hard to find childcare and it's hard to be able to afford it," she said. Ury also said that the hot topic among Hinge's users is mental health and the prioritizing of mental health.
Dolly Parton, Eminem, Lionel Richie, and Carly Simon are just a few of the nominees announced for the Rock & Roll Hall of Fame 2022 induction. Results of the voting will be released in May, however, the ceremony date has yet to be announced.
