The former NBA star Matt Barnes is on a mission. He wants his former teammates and other professional athletes to be able to use marijuana without fear of punishment or the stigma traditionally associated with cannabis.
"The old stereotypes are outdated," said Barnes in a special 4/20 edition of Cheddar's CannaBiz. "We all know doing it throughout our careers how it helped us and the benefits it gave us."
Barnes, who won an NBA championship with the Golden State Warriors in his final season in the league in 2017, is the executive producer of a new Bleacher Report series called "BR x 420"about marijuana in pro sports. It includes interviews with more than a dozen former NBA and NFL players talking about their support for more tolerant cannabis rules, and smoking up.
"The fact that they are speaking on it is huge," said Barnes. "We just hope to continue to grow the momentum."
The NBA, NFL, and Major League Baseball have negotiated collective bargaining agreements with their players' unions that include provisions for drug testing and punishments for cannabis use.
For full interview, [click here](https://cheddar.com/videos/playing-high-the-role-of-cannabis-in-sports).
To get you in the Super Bowl spirit PepsiCo is rolling out advertisements to gear up for the game. Greg Lyons, CMO of Pepsi Beverage, and Jen Saenz, CMO of Frito-Lay explain the messages behind the company's iconic ads this season.
On VF Hive: We’re joined by the crew from Vanity Fair's Hive to discuss Bannon's Mueller investigation subpoena. On Between Bells: Winter Olympics diplomacy, and Ellen Pompeo's payday. With New York Magazine, Latina Magazine, and FHM.
North Korea and South Korea shocked the world by announcing plans to march under a unified flag at the upcoming Winter Olympic Games. FHM's Nick Dimengo joins Cheddar to discuss whether the news will increase interest in the games.
The former Yankees star founded "The Players' Tribune" in 2014 as a way for athletes to tell their stories the way they want them to be told. The CEO says Facebook's changes only help get their story out there.
What's better than reading in-depth news about your favorite athletes, perhaps getting that news straight from the players' pen or mouth? "The Players' Tribune" is a sports media company started by Derek Jeter back in 2014. Since then, TPT has grown into video, continued to break news, and builds recognition in the sports space.
VICIS CEO Dave Marver discusses the Zero1 helmet, rated by the NFL as the safest ever made. Marver explains what makes the helmet different and what's next for the company.
People have compared trading on the stock market to playing a sport. You need to know the players, when to make your move, and how to win. So why not follow the sports industry and sports business like how you follow the stock market news? Corey Leff thinks you should. That is why he started "John Wall Street," a newsletter that covers the ins and outs of the sports industry.
Najee Goode is both a linebacker for the Philadelphia Eagles and a design engineer for the app VEEPIO. The Super Bowl hopeful joins Cheddar to explain what the Eagles need to do to win on Sunday and why VEEPIO is helping fans be more engaged.
On VF Hive, we're joined by the crew at Vanity Fair's Hive to discuss Oprah's White House ambitions and Steve Bannon's next moves. Then on Between Bells, we break down the new allegations against James Franco and the Lavar Ball drama sweeping the NBA.
The most talked about person in the NBA isn't even in the NBA. FHM Magazine's Nick Dimengo discusses the media firestorm surrounding Lavar Ball and his increasingly outspoken comments about his son's team, the Los Angeles Lakers.
