Mastercard Launches New Movement to Inspire Change
Mastercard is taking the next step in its iconic "Priceless" campaign. Raja Rajamannar, CMO at Mastercard, was with us to share the company's brand new campaign that will hit at the Grammy Awards.
Mastercards's "Priceless" campaign has been around for 20 years. This year, Mastercard is switching things up by launching the Start Something Priceless campaign. Rajamannar says the mission is to ignite a call to action for people to fuel change and make the world a better place.
The CMO says brands should make a difference and stand for what they believe in. Mastercard will bring Start Something Priceless to U.S. audiences in support of the 60th Annual GRAMMY Awards®. The campaign will highlight the journey of emerging musicians who overcame bias or disability.
The national average for gas prices stood at about $3.78 a gallon on Tuesday — about 25 cents higher than that seen one month ago, according to motor club AAA. While today's prices at the pump remain far lower than they were last year, when energy costs soared worldwide in the months following Russia's invasion of Ukraine, experts say such a jump is unusual.
