VICIS CEO Dave Marver discusses the Zero1 helmet, rated by the NFL as the safest ever made. Marver explains what makes the helmet different and what's next for the company.
Marver explains the mission to make a safer helmet started when he realized there had been little to no innovation in football helmets since the 1970s. The Zero1 is different because it actually yields to contact, like a car bumper.
Marver says the company saw an opportunity to "disrupt" the helmet market in a positive way. Marver explains VICIS isn't just interested in making football safer, but many sports including soccer.
YouTube VP Tara Walpert Levy told Cheddar that the Big Game is still a place to capture a national audience.
These are the headlines you Need 2 Know for Monday, February 3, 2020.
What if I told you that you could score a Super Bowl ticket if you gave up one thing? What would it be? A kidney? Sex? Well, some fans said just that, according to a survey from Ticketmaster.
When the San Francisco 49ers face off against the Kansas City Chiefs this Super Bowl Sunday, the team's brand will be in the best position that it's been in for decades. But it's how the franchise thrives through good and bad times that defines success, 49ers CMO Alex Chang told Cheddar.
With Roku set to possibly lose Fox channel by the end of Friday, Cheddar looks into alternate ways owners can still watch the Super Bowl on Sunday.
This Sunday, the hip hop legend will appear in a Super Bowl ad spot for Cheetos that plays on the snack food’s famous messiness.
Easy Aerial CEO and co-founder Ido Gur talked to Cheddar about giving police a "bird's eye view" of the Hard Rock Stadium parking lot this Sunday when the Kansas City Chiefs and San Francisco 49ers square off.
These are the headlines you Need 2 Know for Friday, January 31, 2020.
The NFL has teamed up with Goldman Global Arts to infuse the championship game with works from local artists, which can be seen both inside the arena and throughout the city.
These are the headlines you Need 2 Know for Thursday, January 30, 2020.
