In a bid to lure millennials, the luxury carmaker is testing out the new strategy with various pricing models, says Jeff Bracken, Lexus Group Vice President. The carmaker unveiled the Lexus UX model at the New York International Auto Show on Wednesday.
For the full interview, [click here](https://cheddar.com/videos/lexus-unveils-a-new-compact-crossover-for-the-urban-explorer).
Ben Fischer, reporter at Sports Business Journal, speaks to Dave Briggs to unpack everything you need to know about the NFL's Sunday Night Ticket lawsuit.