Clothing and home decor retailer Lands' End has converted its employee activity center in Iowa County, Wisconsin, into a 91,000-square-foot mass vaccination site for the community.
The site is a partnership between the retailer and the local government to speed up the vaccination process, despite the limited supply of vaccines.
"We spoke with the Iowa County Department of Health and talked about what we could be doing in order to help the communities with vaccinations, and they graciously offered to let us use our recreational center on campus for vaccinating members of the community and people that also work in Iowa County," Jerome Griffith, CEO of Lands' End, told Cheddar.
Starting this week, the site will administer the vaccine to about 160 people per day. Once supply ramps up, the plan is to vaccinate upwards of 1,600 people daily.
"We wanted to make sure we were doing our part, particularly because of the close relationship we have with the community where we're based in Wisconsin," he said. "For the most part, people are really appreciative."
The vaccination site is only the latest effort by the company to adapt during the pandemic.
In general, the retailer has thrived due to a strong e-commerce model and being positioned to take advantage of new consumer demand.
Griffith said that 95 percent of its business comes from e-commerce, including both direct-to-consumer and business-to-business.
"Demand has been very robust since last April, once the initial shock of everybody staying at home has worn off," he said.
Most beneficial to Lands' End has been consumers' shift to casual, comfortable clothes while they spend more time at home. The brand's new marketing tagline "Let's get comfy" says it all.
"People are looking for comfort because they are working from home," Griffith said. "People are looking to upgrade their homes."
At the same time, sales of dressier products such as button-down shirts, blazers, and dresses have fallen significantly.
Elon Musk may not have founded Tesla, but he has become the company, and it’s become him. Now sales are plummeting. Is he toxic for the Tesla?
About 780,000 pressure washers sold at retailers like Home Depot are being recalled across the U.S. and Canada, due to a projectile hazard that has resulted in fractures and other injuries among some consumers.
Europeans upset with Elon Musk still aren’t buying his electric cars, adding to a long losing streak for his company.
President Donald Trump has fired one of two Democratic members of the U.S. Surface Transportation Board to break a 2-2 tie ahead of the board considering the largest railroad merger ever proposed.
Ford is recalling more than 355,000 of its pickup trucks across the U.S. because of an instrument panel display failure that’s resulted in critical information, like warning lights and vehicle speed, not showing up on the dashboard.
Nvidia reported a 56% increase in second-quarter revenue and a 59% rise in net income compared to a year ago.
The Rev. Al Sharpton is set to lead a protest march on Wall Street to urge corporate America to resist the Trump administration’s campaign to roll back diversity, equity and inclusion initiatives. The New York civil rights leader will join clergy, labor and community leaders Thursday in a demonstration through Manhattan’s Financial District that’s timed with the anniversary of the Civil Rights-era March on Washington in 1963. Sharpton called DEI the “civil rights fight of our generation." He and other Black leaders have called for boycotting American retailers that scaled backed policies and programs aimed at bolstering diversity and reducing discrimination in their ranks.
President Donald Trump's administration last month awarded a $1.2 billion contract to build and operate what's expected to become the nation’s largest immigration detention complex to a tiny Virginia firm with no experience running correction facilities.
Netflix CEO Ted Sarandos claims audiences don't want to watch Netflix movies in theaters, but that seems not to be the case recently.
Chipmaker Nvidia is poised to release a quarterly report that could provide a better sense of whether the stock market has been riding an overhyped artificial intelligence bubble or is being propelled by a technological boom that’s still gathering momentum.
