In just a few short years, Jet.com went from a bootstrapping start-up to the rapidly-scaling online arm of one of the world's biggest retailers. Cheddar is live at the company's New Jersey headquarters with VP of Analytics Jack Hanlon and Senior Director of Research Ben Babcock. They take us inside the company's research and analytics strategy.
We learn all about the e-commerce site's internal consumer-insights department. Called the "Jet X Lab," the facility is not your typical cold and sterile research department. Our guests explain how they leverage the company's proprietary technology to gain valuable information about how their customers think, act, and buy.
Finally, Hanlon and Babcock give an update on how Jet's acquisition by Walmart influenced its data, research, and analytics strategy. the big-box retailer bought the e-commerce site for $3.3 billion in 2016. We learn how the two companies are learning from one another, and where things are headed from here.
Vulture contributor Fran Hoepfner talks the Wicked film's marketing campaign, why 'culture jacking' works so well and how it all paid off for the hit musical.
Brigit Zimmerman, Chief Commercial Officer at Priceline breaks down what travelers can expect this holiday season, predictions for 2025 and best ways to save.
Simon Shuster, Senior Correspondent at TIME, discusses his recent article, how the friendship between Musk and Trump may affect US spending, “DOGE” and more.
Christa Pitts, Co-Founder & Co-CEO of The Lumistella Company shares the origins of Elf on the Shelf Plus Extraordinary Noorah's Macy's Day Parade debut!
Hayley Berg, Lead Economist at Hopper breaks down her best tips for navigating holiday travel and how to score the hottest deals on Dec. 3 - Travel Deal Tuesday
