Jerry Jones and his storied football franchise, the Dallas Cowboys, are giving to the needy through the Salvation Army over the holidays, and hoping the team gets going in its traditional Thanksgiving Day game.
"Well it's called a 'W,' we want to win the football game," Jones said to Cheddar about the holiday contest with a laugh. "We're sitting in the end zone here at AT&T Stadium, and those red kettles really are going to be just a few feet away. And we've been practicing on it, and when we score, we want those guys over in that kettle."
The iconic red kettles, smaller than the ones that will be featured in Thursday's game, are utilized by the Salvation Army, the Christian church and charitable organization, to collect donations. They can often be seen accompanied by bell-ringing volunteers in public spaces from early November through Christmas Eve.
"I think of the most efficient way to take a dollar and have it immediately go to shoes for somebody that has none, go to food when they don't have anything to eat," Jones said. "The Salvation Army is how to do that through the red kettle, right there without any in-between. It is the efficiency which is really something you look at with football as well."
The red kettle received a windfall gift from what was, at first, a negative incident for the NFL team, when superstar running back Ezekiel Elliott held out for a bigger contract. Owner Jerry Jones dismissed the player with the remark "Zeke Who?" at the time during the acrimonious dispute.
"In 2016 we watched Zeke jump into the kettle and just a few months when we re-signed Zeke ... and we held up 'Zeke Who?' t-shirts, we sold all of those and the $150,000 that was raised, all of it went to the Salvation Army," said Charlotte Jones Anderson, executive vice president and chief brand officer for the Dallas Cowboys. "We hope to see what he does tomorrow."
The 8-3 Buffalo Bills will be taking on the 6-5 Cowboys at 4:30 p.m. on Thursday.
On this episode of ChedHER: Founder and CEO at Allara Health discusses how she's creating a platform for women with Polycystic Ovary Syndrome or PCOS; General Manager of the Run/Train Business Unit at Puma breaks down how Puma is approaching a hybrid work model, and ways to empower women in the workplace; Founder and CEO of Mi Golondrina explains how she's empowering over 600 artisans from Mexico.
On this episode of Cheddar Innovates: Gardenuity CEO breaks down how gardening can improve your wellbeing; Augmedix CEO discusses how this technology is helping doctors fight burnout; Cheddar gets a look at Curiosity Stream's 'Suppressed Science.'
Sheila Goffe, VP of Government Relations of the American Kennel Club, joins Cheddar Reveals to discuss the efficacy of police, military, and other working dogs, and how they're trained.
On this episode of Cheddar Reveals, Sheila Goffe, VP of Government Relations of the American Kennel Club, discusses the efficacy of police, military, and other working dogs, and how they're trained. Paul Mundell, Executive Director of the American Service Dog Access Coalition, breaks down why emotional support, therapy, and service dogs are important; Cheddar gets a look at Curiosity Stream's 'Secrets of a Dog's Nose.'
On this episode of ChedHER; Amanda Carlson Phillips, Senior Vice President of Exos' performance team, breaks down how wellness programs can fight burnout; Deena LaMarque Piquion, Chief Marketing Officer at Xerox, explains why and how women should stop saying 'sorry' so often;
Marylyn Harris, President of Harrland Healthcare Consulting, talks about how her experience in the military prepared her for a cybersecurity career, and how she's paving the way for women of color in the industry.
On this episode of Cheddar Innovates: Atom Limbs CEO breaks down how the Atom Touch prosthetic is different from other prosthetics on the market; CEO & Chief Scientific Officer of MyMD explains how the MYMD-1 is on track to be the first FDA-approved drug to treat aging and age-related diseases; A look at Curiosity Stream's 'The Future of Warfare.'
On this episode of Cheddar Reveals Clay Routledge, Professor of Business and author of "Nostalgia: A Psychological Resource", discusses the psychology of nostalgia: why we have it, and why it may be good for our mental health; Patrick Metzger, Writer and Technologist, breaks down how nostalgia has influenced pop culture, why it remains in a trend loop for every generation, and why that trend is likely never going to end; Cheddar gets a look at Curiosity Stream's 'The Year That Rocked the World.'
On this episode of ChedHER: CEO of The Lactation Network breaks down how they are expanding access to lactation support for families nationwide; CEO of Vanta explains the importance of a security team for startups; Midwest Divison Area Manager at JPMorgan Chase discusses the perks of having a business mentor.
On this episode of ChedHER we hear from the CEO of Incredible Health on how she's breaking the bias this women's history month, a bestselling author gives us tips on how to create new post-pandemic habits, and we learn just how critical a business consultant can be.
