Inside TNT's "The Alienist" Success On and Off TV Screens
TNT's new drama "The Alienist" is seeing impressive growth in its first season. This week the program saw viewership increase 26 percent. Karina Kogan, SVP of Digital Media and Products and Missy Chambless, SVP of Brand Marketing at TNT and TBS explain how the network is growing its distribution on OTT.
"We've invested a tremendous amount in our owned and operated properties--our own apps," said Kogan. "Consumers can now watch all of our shows on our apps." "The Alienist" is now the network's best performing series on TNT digital.
"It's about meeting consumers where they are," says Chambless.
Tenicka Boyd is a digital creator making content that reflects her two passions: activism and style. The TikTok star joined Cheddar News to talk about her platform and new looks this Spring. Boyd admitted that at first she wanted to remain anonymous on the social media platform before finding her passion. "I just joined TikTok hoping that no one would find me, and I started creating colorful content," she said. "I didn't know that you could monetize this and really do it full time, and I just followed my passion because I realized that you can have multiple different lives and do multiple different things."
Deena LaMarque Piquion, Chief Marketing Officer at Xerox, joins ChedHER to discuss how women can break the glass ceiling in the workplace, and why and how women should stop saying 'sorry' so often.
Marylyn Harris, President of Harrland Healthcare Consulting, joins ChedHER to discuss how her experience in the military prepared her for a cybersecurity career, advice to pivot in your career, and how she's paving the way for women of color in the industry
Amanda Carlson Phillips, Senior Vice President of Exos' performance team, joins ChedHER to discuss how wellness programs can fight burnout, how businesses can better support women leaders and teammates in order to close the exhaustion gap.
President Biden heads to Poland, Ginni Thomas' texts to overthrow the 2020 election, and the founder of .gifs has passed away. Here is all the news you Need2Know for Friday. March 25, 2022.
Students are finally back in the classroom, but how are their grades holding up? A recent study compared the test results from students across the country to see how the return to in-person classes is affecting students' learning. Gene Kerns, vice president and academic officer of Renaissance Learning, joins Cheddar News to discuss.
