How Vital Proteins is Working to Make Collagen Mainstream
In November, Vital Proteins secured $19 Million dollar investment from CAVU Venture Partners. Clayton Christopher and Brett Thomas, Co-Founders and Managing Partners at the firm, join to discuss how they are working with this product to make collagen more mainstream.
Thomas says Vital Proteins product hits on the two big trends in the food product space: protein and ingestible beauty. CAVU predicts collagen will become a $9 Billion market by 2019. Another company CAVU is investing in is Kite Hill, which makes plant-based food products. Christopher says Kite Hill's food technology is innovating the way nut-milk can be transformed into different products, such as yogurt and cream cheese.
When looking at Amazon's impact on the consumer product space, Thomas says he sees more brands looking for new ways to partner with the e-commerce giant. By partnering with Amazon, newer brands are able to get their direct-to-consumer products off the ground.
Have Taylor Swift fans dubbed Flava Flav as King of the Swifties? Plus, his new partnership with Old Spice and if he will ever go back to the Olympics. Watch!
Education Reporter for The Wall Street Journal, Doug Belkin, discusses his latest piece and delves into why incoming freshmen are preferring southern schools.
Founder & CEO of FLYR, Alex Mans, joins Cheddar to talk about the current state of the airline industry and how his company is updating technology in the sky.
Spirit Halloween CEO, Steve Silverstein, stops by Cheddar to talk SNL, this year's top costume ideas and why you should watch out for Spirit Christmas. Watch!
Brooks Running SVP of Footwear, Carson Caprara, introduces the new Glycerin Max and explains how leaning into innovation helps build customer brand loyalty
