Social polling platform The Tylt is on a mission to take a pulse of the internet, and provide people a platform to have their voices heard. The company's General Manager Kyle Lelli explains how its users are responding to current events.
When The Tylt asked its followers whether the United States should legalize marijuana it's user base overwhelming voted in favor of making weed legal. According to The Tylt, 94.8 percent voted to #MakeWeedLegal, compared to 5.2 percent who voted to #KeepWeed Banned. Lelli says this echos the growing excitement and acceptance of marijuana.
When looking at how social polling compares to systematic polling, Lelli says The Tylt has the capability to leverage social media and billions of opinion being shared in real time. "We are trying to quantify opinions in a broader way," says Lelli.
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