How Jenny Craig and Curves Are Rebranding for the Modern Era
Health and wellness is all the rage in America. As more health-focused companies set up shop, how does one stand out from the crowd?
Two of the most recognizable brands in the industry are Jenny Craig and Curves. They've both undergone major shifts in recent years to keep up with changes in the industry. Monty Sharma, the CEO of both companies, discusses what it wakes to make these kinds of turnarounds happen.
Sharma says it all starts with assembling the right team. Without a good team, rebranding won't be successful. When asked what he looks for in a team member, Sharma says he hires people who share his vision for the future of the company.
Kraft Heinz is splitting into two companies a decade after they joined in a massive merger that created one of the biggest food companies on the planet. One of the companies will include brands such as Heinz, Philadelphia cream cheese and Kraft Mac & Cheese. The other will include brands like Oscar Mayer, Kraft Singles and Lunchables. When the company formed in 2015 it wanted to capitalize on its massive scale, but shifting tastes complicated those plans, with households seeking to introduce healthier options at the table. Kraft Heinz's net revenue has fallen every year since 2020.
About 780,000 pressure washers sold at retailers like Home Depot are being recalled across the U.S. and Canada, due to a projectile hazard that has resulted in fractures and other injuries among some consumers.
President Donald Trump has fired one of two Democratic members of the U.S. Surface Transportation Board to break a 2-2 tie ahead of the board considering the largest railroad merger ever proposed.
Ford is recalling more than 355,000 of its pickup trucks across the U.S. because of an instrument panel display failure that’s resulted in critical information, like warning lights and vehicle speed, not showing up on the dashboard.
