How 23andMe is Helping People Better Understand Their DNA
Market research firm Kalorama Information estimates the consumer market for genetic health testing could triple by 2022. 23andMe's Director of Product Science Shirley Wu explains how the testing company is differentiating itself in this growing market.
"We are the only direct-to-consumer genetic testing company that provides health related information," said Wu. "We believe that everyone has the right to their own DNA information. It's information about you--you should know it if you want to know it."
23andMe CEO Anne Wojcicki has been outspoken about the company's efforts to maintain a gender-equal workforce. "It's been really great to be a part of a company like that where from the beginning we had really strong female leaders who set the vision for the company," says Wu. "There's never been a question of can women hold their own."
Pernilla Sjöholm, star of the Tinder Swindler on Netflix and founder of IDfier, explains how she went from fraud to co-founder of her own company. Watch!
DJ X, alongside Molly Holder, Senior Director of Product Personalization, takes us inside Spotify's A.I. DJ and how it's the best new way to listen to music.
A satellite company owned by Elon Musk has the inside track to potentially take over a large federal contract to modernize the nation’s air traffic system.
From breakthrough vodka to sustainable jet fuel, Air Company's CEO takes us inside their Brooklyn research lab and talks the future of carbon technology
Open Water CEO, Nicole Doucet, joins Cheddar to discuss how her company is working to eliminate plastic bottles and why aluminum is better for the environment.
