Influencer marketing is estimated to be a two-billion dollar industry, and that number is expected to climb quickly. More than two-thirds of companies acknowledge influencer campaigns as an important part of their annual advertising budgets.
DJ and Founder of HBFIT.com Hannah Bronfman explains how she turned her Instagram feed into a business, and landed deals with companies such as Adidas and Tampax. She says it's all about authenticity.
Bronfman also shares her tips for staying true to your New Year's fitness resolutions. It takes 21 days for something to become a habit. Bronfman says more than 80% of people don't make it through those first three weeks.
Nissan Americas Chair Jeremie Papin spoke with Cheddar News and outlined the company's strategy, specifically its future in the electric vehicle market. "We foresee potentially 40% of our sales in 2030 being EVs," he said.
Restaurant inflation was up 8.8 percent from a year ago in March, according to the latest consumer price index, and customers say they're more carefully considering their culinary spending. Cheddar News correspondent Ashley Mastronardi visited Isabelle's Osteria in midtown Manhattan to ask patrons how the higher prices are impacting their wallets.
Longtime CNN host Don Lemon is out at the cable news network a little over two months after apologizing to viewers for on-air comments about Republican presidential candidate Nikki Haley, CNN announced Monday.
The SAG-AFTRA National Board over the weekend voted unanimously to express solidarity with the Writers Guild of America and its plans to go on strike amid ongoing negotiations with studios and streamers.