Hannah Bronfman has some simple advice for gaining visibility and viral recognition on social media.
“Hone your voice, know your audience, and make that connection very real,” the DJ told Cheddar. “I don't think there’s any tricks or gimmicks. You never want to say the same story twice.”
The opportunity for social media influencers is a big one: some estimate the market is worth more than $1 billion.
Bronfman, with more than a half million followers across her social media platforms, recently nabbed partnerships with Tampax, Amex, and Adidas. She credits her Instagram presence with helping her land those deals.
But crafting a career out of social media, she says, isn’t a walk in the park.
“It is extremely time consuming, I’m not going to lie,” Bronfman noted. “Especially when you’re creating content for yourself, a site, and other people. It becomes a lot.”
For full interview [click here](https://cheddar.com/videos/hannah-bronfmans-keys-to-building-a-social-brand).
Cheddar's Michelle Castillo looks into the changing ideas around weight loss and health at the inclusive gym, Form Fitness, in Brooklyn, New York.
Spotify said Sunday that it will add content advisories before podcasts discussing the coronavirus.
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Dozens of prospective Central Michigan University students who were mistakenly told they had won full-ride scholarships that include room and board have received an apology from the school — and offers of the equivalent of full-tuition scholarships.
