*By Amanda Weston*
Rugby is the globe's [second most popular sport](https://www.theatlantic.com/entertainment/archive/2015/10/america-rugbys-last-frontier/408982/). And after the San Francisco Giants hosted the World Cup Sevens in their stadium last weekend, rugby might [take hold](https://www.cnn.com/2017/03/16/sport/rise-of-american-rugby-ebner-serevi-wooching/index.html) in the U.S.
At the very least, the sport has a new advocate in Stephen Revetria, senior vice president of the Giants.
"To have this opportunity to bid on it, to get it here in our ballpark, it's pretty special," he told Cheddar on Tuesday.
Revetria didn't take the operation lightly. He says the research took several yearsーand required serious travel.
"Over the last three years we traveled the world, learned more about rugby, and were able to get the pitch, get the entertainment right, and really build the excitement and enthusiasm through everything we've been working on for the last few years.
The work, it seems, has paid off: The tournament at the Giant's AT&T park marked the largest rugby event in U.S. history. World Rugby Chief executive Brett Gosper told the Independent on Wednesday he wants the sport to [fully enter](https://www.independent.co.uk/sport/rugby/rugby-union/international/rugby-world-cup-united-states-us-bid-2027-2031-brett-gosper-chief-executive-a8462301.html) the American market.
Gosper said he welcomes a "magnificent" bid from the U.S. as the process to award the 2027 World Cup looms.
World Rugby [ranks](https://www.worldrugby.org/rankings/mru?lang=en) the U.S. men's team 15th, out of 105 countries. The women's team ranks fifth out of 53.
As for the future of the AT&T park, Revetria said a new village with shops and restaurants is on the horizon.
"It's been a great collaboration with the city, World Rugby, and the Giants."
For full interview, [click here](https://cheddar.com/videos/rugby-world-cup-sevens-finds-home-in-san-francisco)
The battle royale, "last man standing" phenomenon has all but engulfed the video game industry. Though whether you prefer realistic bullet drop, zombies, or even trampolines, the premise still involves cutting down your competition with conventional weaponry like swords and firearms. Spell Break IS one of these games, but what if you'd prefer to incinerate your enemies with a fireball? Or choke them to death with a cloud of poison?
These are the headlines you Need 2 Know for Wednesday, Feb, 6, 2019.
Respawn Launches Free to Play Battle Royale Game
These are the headlines you Need 2 Know for Tuesday, Feb. 5, 2019.
Chris 'Hellpockets" Fields reflects on the Red Bull Final Summoning. Hellpockets also weighs on the character changes in Dragon Ball Fighterz.
Patriots wide receiver Julian Edelman might be the MVP of the Super Bowl, but the #MVP award for Super Bowl brands goes to Planters' Mr. Peanut. Mr. Peanut won Twitter's #BrandBowl contest for generating the most brand-related tweets during the Big Game. "They ran a really smart sweepstakes on Twitter and were giving things away during the game," Ryan Oliver, Twitter head of brand strategy, told Cheddar on Monday.
Bud Light topped Salesforce's list of most buzzed-about brands during the Super Bowl, followed closely by Pepsi, Budweiser, Doritos, and Avocados from Mexico. Rob Begg, Salesforce's vice president of product marketing, said what set those brands apart was their active engagement on social media. "One of the things we did see with brands over the Super Bowl were the ones who had the highest mentions and the biggest buzz were the ones that sort of carried the advertising conversation online,” he told Cheddar.
These are the headlines you Need 2 Know for Monday, Feb. 4, 2019.
While the New England Patriots and Los Angeles Rams face off for the Super Bowl title, advertisers will be waging their own battles during Twitter's Brand Bowl 53. Ryan Oliver, senior director of brand strategy for the U.S. and Canada at Twitter ($TWTR), said the Brand Bowl is a celebration of the advertisers that are being talked about on Twitter.
Wine manufacturer Yellow Tail can’t buy a national ad during the Super Bowl ー but that won't stop the company from getting its “Tastes like Happy” campaign out to the public in spectacular fashion. To skirt the category exclusivity hold that Anheuser-Busch InBev ($BUD) has on the Big Game, Yellow Tail bought 81 local ads ー which cover about 90 percent of the nation.
Load More