Getting Your Hands On Limited Edition "Game Of Thrones" Sneakers

Exclusivity is the trademark of many fashion companies. Brands like Supreme have become famous for only releasing a small amount of each product they make. In just a few years, luxury sneaker brand KOIO has also made a name for itself through limited drops and pop-up shops. KOIO Founders Johannes Quodt and Chris Wichert explain where they came up with the idea for launching a luxury shoe line. Neither of the founders had experience in fashion before KOIO. Despite their lack of experience, they've built a brand with celebrity fans like Jake Gyllenhaal. KOIO is coming out with a number of new limited editions with partners like HBO, and American Ballet Theater's principal dancer James Whitesides. Quodt and Wichert explain what goes into choosing partners and striking a deal.

More In Business

Disney: The Happiest Place on Earth, or The Most Profitable Place on Earth?

Jamie Lumley, Fundamental Analyst at Carbon Arc, breaks down Disney+ price hikes, earnings, and the current status of the 'streaming wars'.

US Importers Stockpile Italian Prosecco as a Hedge Against Tariffs

U.S. businesses are stockpiling Prosecco as a hedge against possible tariffs.

Big Business This Week: Scrapped: The Businesses Banking on Tariffs

Trump's tax plans mean good times for junkyards. Plus, Disney makes dollars, Google changes its tune, and Bitcoin takes a hit.

2025 Super Bowl Ads That Are Delivering Full-Contact Hits

Zoe Ruderman, Chief Content Officer at Adweek, breaks down her top 5 Super Bowl ads of 2025 and what to expect from this year's biggest advertisers.

Everybody at the Bar Getting Nerdy: Shaboozey Stars in New Ad for Nerds Gummy Clusters

Greg Guidotti, CMO at Ferrara Candy Company, discusses the viral success of Nerds Gummy Clusters and their new Super Bowl ad featuring Shaboozey.

This State is Hosting Super Bowl LIX and Meta's New $10B Data Center

Susan Bourgeois, Louisiana Economic Development Secretary, talks preparations for Super Bowl LIX, plus Meta’s $10B data center coming soon to North Louisiana.

The Ups and Downs of Crypto: Will the Volatility Stick?

Thomas Perfumo, global economist at Kraken, discusses the current crypto landscape and how digital assets may fare under the Trump administration.

Calling All Entrepreneurs! How One App May Help You Build the Perfect Franchise

Franzy CEO, Alex Smereczniak, joins Cheddar to discuss how the app gives you the tools and resources to find your perfect franchise. Watch!

From TikTok to Triller: How This CEO is Expanding Opportunity for Content Creators

Triller CEO, Sean Kim, joins Cheddar to discuss how content creators are looking for alternatives in the U.S. as TikTok's future hangs in the balance. Watch!

How Uncle Nearest CEO Fawn Weaver Wants to Keep the Brand Alive

Uncle Nearest CEO Fawn Weaver joins Cheddar to talk alcohol warning labels, the future of the alcohol business and why she thinks DEI has a PR problem. Watch!

Load More