Electronic Arts is in some trouble with its Star Wars fan base.
"Star Wars Battlefront 2," officially comes out on Friday, but many players are already upset over the expensive in-game transactions necessary to unlock certain characters. Tamoor Hussain, editor at GameSpot and Russell Holly, managing editor of VRHeads.com joined Cheddar to discuss the concept of paying extra within a game.
Hussain says that it used to take a significant number of hours to gain points in order to unlock certain characters, which upset players. So, companies began to add the option to buy the power to unlock them. But people are still upset. He says it could impact sales this week, but many people won't be looking into the issue too deeply.
Holly says in-game transactions are a tremendous business for Electronic Arts, which just bought Respawn Entertainment for over $400 million.
To ease some of the pressure, EA said that it will reducing the amount of resources it'll take to access key players in the upcoming game.
"They kind of changed the discoursed around the game," Hussain said, adding that this move will sway public opinion positively.
What started with a joke on Twitter two years ago finally became a reality on Tuesday, as The Boring Company unveiled its first tunnel to the public under the SpaceX headquarters in Hawthorne, Calif. The big reveal of the 1.14-mile-long tunnel reflected both Musk's eccentric nature and the glitz and glam of Los Angeles, living up to the billionaire's promise that the event would be "more than a tunnel opening." Cheddar's Alyssa Julya Smith got a test ride in the first section of tunnel underneath L.A.
Facebook is doing damage control again after a New York Times report claims the company gave big tech companies such as Amazon and Microsoft more access to user data than previously disclosed. Plus, all eyes are on the Federal Reserve today, as the central bank is poised to raise interest rates for the fourth time this year. And Big Sean tells Cheddar what motivates him to give back to his community.
Actor Alfonso Ribeiro's case against Epic Games for its use of "the Carlton" dance in "Fortnite" might come down to a jury's sympathy, rather than copyright technicalities, intellectual property lawyer Gaston Kroub told Cheddar on Tuesday. "Could a sympathetic jury decide that these \[artists\] deserve something from 'Fortnite'? That's something that remains to be seen," said Kroub, a partner at Kroub, Silbersher & Kolmykov.
If you’re looking to make a move in 2019, you could do worse than some of the cities below. Each one is using technology ー IoT, machine learning, data analysis, autonomy, A.I. ー to remake the way its citizens interact with their surroundings. But a smart city is more than just innovative technology, as Mike Barlow and Cornelia Levy-Bencheton, authors of "Smart Cities, Smart Future," told Cheddar. It's about improving lives in concrete, everyday ways.
Riot's COO is suspended, Fortnite vaults the Infinity Blade, and Overwatch League announces its plans for Season 2. Featuring beastcoast CEO Grant Zinn, University of Califonia and Irvine Director of Esports Mark Deppe. Plus - EndGameTV COO Aiden McCaig previews Smash Ultimate's first major, Don't Park on the Grass 2018.
More and more retailers are adopting mobile payment technology, but is all that innovation a good thing? A New York City Council member is proposing a ban on cashless establishments, saying it unfairly targets minority populations. Jason Oxman from the Electronic Transaction Association joined Cheddar to discuss.
China is considering banning battle royale games, the legendary Virtus.Pro roster disbands, and the Winter Royale is ruined by the Infinity Blade.Featuring interviews with Ghost Gaming's Kayuun, DC Overwatch Assistant GM Kate Mitchell, StackUp Director of Veteran Services Dave Crouse, and a Capcom Cup preview with Amanda Stevens.
In a conversation with Cheddar, Pulitzer-winning journalist Charles Duhigg discussed his months of reporting on Tesla and Elon Musk as the Model 3 production ramped up.
As Cheddar reflects on 2018, we are profiling the most innovative, flamboyant, and often-controversial entrepreneurs and corporate leaders who delivered the year's most memorable moments in business. Of the CEO Class of 2018, who was crowned Biggest Flirt? Class Clown?
A study released on Monday found a dramatic increase in vaping among teenagers ー after a second study found that the increasingly popular habit comes with not-insignificant health risks. "Vaping appears to be less harmful than smoking, but then again smoking kills half of the people who do it long-term. So, again, it's a low bar to be safer than smoking," Rachel Becker, a reporter with the Verge, told Cheddar on Monday.
