Electronic Arts is in some trouble with its Star Wars fan base.
"Star Wars Battlefront 2," officially comes out on Friday, but many players are already upset over the expensive in-game transactions necessary to unlock certain characters. Tamoor Hussain, editor at GameSpot and Russell Holly, managing editor of VRHeads.com joined Cheddar to discuss the concept of paying extra within a game.
Hussain says that it used to take a significant number of hours to gain points in order to unlock certain characters, which upset players. So, companies began to add the option to buy the power to unlock them. But people are still upset. He says it could impact sales this week, but many people won't be looking into the issue too deeply.
Holly says in-game transactions are a tremendous business for Electronic Arts, which just bought Respawn Entertainment for over $400 million.
To ease some of the pressure, EA said that it will reducing the amount of resources it'll take to access key players in the upcoming game.
"They kind of changed the discoursed around the game," Hussain said, adding that this move will sway public opinion positively.
Easy Aerial CEO and co-founder Ido Gur talked to Cheddar about giving police a "bird's eye view" of the Hard Rock Stadium parking lot this Sunday when the Kansas City Chiefs and San Francisco 49ers square off.
The vehicle, set to make its debut this May, promises to be a sharp departure from the lumbering Hummer H1, H2, and H3, which were discontinued last decade amid soaring prices at the pump and sinking prices in General Motors stock.
The results reflect a year of heavy investment for the company as it expanded customer benefits like one-day delivery and sought out larger clients for its profitable cloud computing business.
IBM CEO Ginni Rometty is stepping down after nearly 40 years with the computing giant and eight years at its helm. The company said Thursday that Arvind Krishna will take over as CEO starting April 6
The company has promoted its Tax Pro Go option, which allows customers to upload their tax documents digitally and leave the rest to a trained tax professional.
The move by UPS represents a $440 million investment over the next five years, and it is part of the delivery service's minority stake in Arrival, which it purchased at an undisclosed sum.
The company reported fiscal first-quarter profit of $11.6 billion, up 36% from the same period last year. Net income of $1.51 per share beat Wall Street expectations.
The Palo Alto, California, company said it made a net profit of $105 million from October through December, or 58 cents per share but still posted an annual loss of $862 million.
Despite beating the Street's expectations, Facebook shares went down more than 7 percent in after-hours trading. While the company is still growing, the numbers could signify a slowdown ahead with more digital advertising platforms entering the market as well as looming regulation.
Aircraft surveillance company Aireon is riding the wave of adoption of the satellite ADS-B surveillance network to replace radar in its role of air traffic control.
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