Game engine developer Unity Software ($U) went public on the New York Stock Exchange Friday. The San Francisco-based company's cross-platform gaming engine has fueled a boom in 3D game development, with a focus on mobile games and virtual reality content.
The company offered up 25 million shares and trading began at $75 per share as the market opened, up from its $52 initial listing price. The pop brought the company's market cap as high as $20 billion, closer to big-league game developers such as EA and Nintendo, although share price edged lower to $68 by the close of the trading day.
Unity says it isn't looking to be pigeon-holed in the gaming industry. As investors scramble to put money into tech stocks, the company is making the case that it spans multiple industries.
"We are in the gaming industry, but we're also in a lot of other industries," CFO Kimberly Jabal told Cheddar. "We have empowered creators. We've democratized game development, but we're not actually a gaming company. We're a technology company."
Jabal said Unity is creating solutions for all types of real-time 3D developers, not just gamers.
"We help them to design and to build their applications," she said. "Then we help them monetize and to operate and to grow their customer base."
Unity is also extending the benefits of the IPO to its employees by allowing them to sell 15 percent of their shares on the first day of trading, rather than after 180 days as is usually stipulated in public offerings.
"We wanted them to be able to sell right away," Jabal said. "They've been working hard, some of them for 15 years."
Cheddar News breaks down what to look for Next Week on the Street. Donald Trump will be arraigned after his indictment this week while jobs data for March will be released.
NBA's Giannis Antetokounmpo and investor John Koudounis are launching an ETF to make investing more accessible, with 10% of profits going to charitable causes. Both joined Cheddar News to discuss their partnership and explain the importance of their venture.
UPS has more than 100,000 drivers on roads across the globe. Lindsay Cordova, Site Manager for UPS Integrad, joins Cheddar News to discuss what this intense training entails, and its Circle of Honor program for employees.
A federal appeals court has ruled that a 2018 Twitter post by Tesla CEO Elon Musk unlawfully threatened Tesla employees with the loss of stock options if they decided to be represented by a union.
Major news organizations such as The New York Times and Washington Post are declining to pay to have their accounts verified on Twitter ahead of the anticipated changes on the platform Saturday.
Netflix said it plans to reorganize its film unit with the aim of making fewer movies a year as it looks to cut costs with layoffs and a reorganization in the works.
The Week's Top Stories is a guided tour through the biggest market stories of the week, from winning stocks to brutal dips to the facts and forecasts generating buzz on Wall Street.
Board members picked by Florida Gov. Ron DeSantis to oversee the governance of Walt Disney World said Wednesday that their Disney-controlled predecessors pulled a fast one on them by passing restrictive covenants that strip the new board of many of its powers.
